Blogs
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Pink Banana Media Seminar Series 2013 - Updated Format and Schedule
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Small Business Online Marketing in 2013 - Case Study: Dunes Resort in Saugatuck
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#IGLTA2013 Social Media Outreach Campaign and Foundation Donation
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6th Annual LGBT Marketing Conference The Best Ever
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VP of Marketing Serge Gojkovich Departs Grindr / Blendr, Launches the ZaPamti Agency Specializing in Mobile App Marketing
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LGBT Marketing Conference New York - April 12, 2013
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Social Media, the LGBT Community and the Role of Influencers in 2013
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Gay2Day.com and the GLBT Expo Challenge - #Gay2DayNYC
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Looking Forward In 2013
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Here we are mid-January, just one day after the historic inauguration, and we finally have a little reprieve from which to pause and reflect on where we've been in 2012 and where we're going in 2013. It's been a whirlwind over the past year or so, with the continued growth and interest for companies large and small seeking to reach their specific target demographic in the LGBT community, while trying to stay a few steps ahead of their competition in terms of leveraging the ever-evolving world of online technology... especially social media. |
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Looking Forward For 2013
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The Future of Marketing is Here! Interpersonal Marketing, merging PR, Advertising & Social Media - One of the leading strategies in use today, designed to maximize your company’s marketing outreach... As we enter 2013, Interpersonal Marketing has taken a lead position in how a company can most strategically market itself today. Interpersonal Marketing takes some of the best of traditional marketing techniques and adapts them to the latest technology, including smartphones and social media. It all starts with the CREATIVE, and from there the DISTRIBUTION of that material. This then can be fine-tuned and MEASURED using an array of reports and tools and then MONITORED and ANALYZED. This analysis is imperative to helping companies become more competitive and capture greater market share in today’s ever-changing environment. |
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Technology and the LGBT Business Community Come Together Like Never Before
It has long been reported on how the LGBT community tends to be early adopters of technology, starting years ago with our embrace of dial-in modem chat rooms [we can be very creative when it comes to meeting online) to where we’re at today with smart phone technology and some of the cool LGBT apps that make the gay & lesbian world just a bit more accessible as well as closer together. |